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The latest news from Sports Innovation Network
Leading Sports Clubs Launch Immersive Tech Campaigns As Integral Components of Commercial Digital Strategy

By Luke James, Director, Sports Innovation Network 25/10/2017

We have witnessed a surge in the past few weeks as some of the world leading soccer clubs have launched Immersive Technology projects. Italian giants Juventus FC launched their Virtual Reality app earlier this month which takes users onto the match-day pitch, behind the scenes at training and into the middle of its Serie A C ...

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How is the PGA Championship transforming spectator experience? Interview with Jeff Price, CCO, PGA of America

By Nick Longworth, Director, Sports Innovation Network 25/10/2017

A few weeks ago we caught up with Jeff Price, Chief Commercial Officer, PGA of America, in advance of his speaker role at the 200 speaker Sports Performance Data & Fan Engagement Summit in San Francisco to talk a little more about how the PGA Championship is developing consumer digital experience. [Investment in broadcasting ...

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How is Formula E creating digital experiences to provide top level entertainment for fans? - Speaker Interview

By Nick Longworth, Director, Sports Innovation Network 25/10/2017

A few weeks ago we caught up with Ali Russell, Director of Media and Business Development at Formula E, in advance of his speaker role at the 200 speaker Sports Performance Data & Fan Engagement Summit in San Francisco (brochure) to talk a little more about the dramatic growth of electric car racing and how they are approaching ...

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Augmented Reality to Unleash Huge Commercial Returns in Global Sports Advertising & Sponsorship Market

By Jack Wilson, Head of Technology & VR at Sports Innovation Network 23/08/2017

The [global sports market] is huge. It is [set to break $100 billion in 2017] and is showing no sign of abating. It doesn’t require Aristotelian levels of wisdom or insight to understand why [advertisers, sponsors, broadcasters] and [marketers] continue to invest such incredible levels of capital and time into the sports sec ...

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“We’re living in The Jetsons’ age and about to push past it”

By Matthew O’Neil, CEO of Ichi Go 10/08/2017

[World Virtual/Augmented Sports Innovation Summit] we caught up with [Advisory Board member] and Sports Brand & Marketing Guru [Matthew O’Neil.] ...

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Fan Experience: Immersive & Measurable

By Morgan Drake, CEO, Fanboard 08/08/2017

As part of the continual dialogue both in the lead up to the [World Virtual/Augmented Sports Innovation Summit] and thereafter we are speaking with some of the most influential and disruptive players in the sports and technology space. ...

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Sports Leads The Way For Immersive Technology

By Jack Wilson, Head of Technology & VR at Sports Innovation Network 31/07/2017

[Virtual / Augmented / Mixed Reality] has been on the tip of the tongue for tech evangelists for what seems an age, but it is only in the past 12-18 months that the blue touch paper has been dangled in front of the flame, and [Sport is leading the way.] Elite sport is the greatest and most natural [creator of content], the [p ...

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Press Release: World Virtual & Augmented Reality Sports Innovation Summit 2017

By Richard Cohen, Production Director, Sports Innovation Network 30/06/2017

2017 is shaping up to be the breakthrough year for [Immersive Technology] and [Spor]t. With an expected [market potential in excess of $100 Billion by 2020], the opportunities for growth are enormous. The [World Virtual & Augmented Reality Sports Innovation Summit 2017] takes place in [San Francisco] on [November 15-16] and bri ...

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Elite Sport Nutritionist Ben Coomber Discusses Elite Performance Ahead Of The Rugby Innovation Summit

By Ben Coomber 05/06/2017

The [2nd Annual Rugby Innovation Summit 2017] now less than a month away (May 3/4th) we caught up with performance nutritionist [Ben Coomber] who we are delighted to announce will be presenting at the event. Ben runs [Body Type Nutrition], an online nutrition coaching company that also runs a multi-level, online nutrition coachi ...

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The Connected Athlete: The Role Data Science Plays In Athlete Management

By Richard Cohen, Production Director, Sports Innovation Network 05/06/2017

The role of technology in elite sports performance continues to grow exponentially. Wearable tech, immersive reality, and video replay are just a few examples where technology is taking an increasingly dominant role in what is an incredibly exciting time for the entire elite sporting ecosystem. Intel have recently invested ...

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Jan Van Loon, Arsenal’s Head of Individual Player Development Interview

By Richard Cohen, Production Director, Sports Innovation Network 05/06/2017

[1) How is performance profiling being used to determine a player's 'coach-ability'?] “Hi Bobby, what would you like to become in the future?” “A Professional football player Sir,” says Bobby. “Do you want to become Sanchez or Ozil?” “Just Bobby Sir,” says Bobby!! People change constantly whether or not they ...

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Do English Clubs ‘Fail to Prepare Their Young Players’?

By Richard Cohen, Production Director, Sports Innovation Network 24/01/2017

Do English Clubs ‘Fail to Prepare Their Young Players’? [Pep Guardiola’s] comment last Friday that the Premier League Clubs should introduce [‘B’ teams], irrelevant of City’s recent poor run of form, was in fact incredibly thought-provoking. ...

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'The Socialisation Approach’ – FC Barcelona

By Richard Cohen, Production Director, Sports Innovation Network 17/01/2017

A constant theme throughout the Football Innovation Summit is looking closely at how clubs use and apply technology to achieve greater on-field success. A leading figure in this conversation is Raul Pelaez, Director of Technology and Knowledge Management at FC Barcelona. Raul will be speaking on Day 1 of the Summit. Understand ...

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Rugby Concussions Increase by 59% – Bigger Hits or Greater Awareness?

By Luke, Co-Founder, Game Changer Sports 15/09/2015

As rugby takes priority on our TV screens for the next few weeks (thank you RWC2015) I thought it important to reference the fascinating programme earlier this week on BBC Panorama focussing on rugby concussion led by the brilliant John Beattie. The one statistic that has stuck with me since is the RFU figure that concussion ...

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“If we have children, there’s no chance they’re playing rugby…!"

By Luke, Co-Founder, Game Changer Sports 05/06/2017

The debate this week around the much publicised petition to ban tackling in schools rugby has been fascinating. There has been an overwhelming response from the rugby and non-rugby community largely declaring the notion as ridiculous. As a former player with huge passion for the game I am a vociferous member of the ‘Don’t Ban ...

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Athlete Biometric Data: The future of fan engagement content?

By Nick Longworth, Director, Sports Innovation Network 01/11/2017

This is a short commentary in advance of panel discussion on the same topic at the Sports Performance Data & Fan Engagement Summit in San Francisco on 30-31st January 2018. There has been a market surge in both provision of and demand for fitness applications and sport wearables (Apple Watch, Fitbit, and MI band), with biomet ...

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Why Elite Performance is Driving the Biggest Show on Earth

By Luke James, Director, Sports Innovation Network 01/11/2017

Criticised in some parts for being too much of a lean towards the Circus nature of Show Business does a major disservice to the incredible preparation, technology and facilities being used by Conor McGregor at the [UFC’s new Elite Performance Centre] – just a few miles away from the famous Las Vegas strip. [UFC] is one of the ...

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220 Organisations Signed Up To Sports Performance Data & Fan Engagement Summit SF!

By Jack Wilson, Head of Technology & VR at Sports Innovation Network 24/01/2018

With exactly three weeks to go until the [Sports Performance Data & Fan Engagement Summit] in San Francisco (Jan 30-31) we are delighted to welcome over [220 different organisations and over 500 attendees] to what has fast become the leading sports technology conference in San Francisco. It has been a monumental effort by al ...

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The Evolution Of The Football Agent

By Richard Cohen, Production Director, Sports Innovation Network 15/03/2017

The Evolution Of The Football Agent As part of the Football Innovation Summit we look closely at the relationship between Agents, Clubs and the importance of positive relations to ensure effective pathways and careers for their Players. ...

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Ssssh....found the delegate list for San Francisco Sports Summit

By Nick Longworth, Director, Sports Innovation Network 14/12/2017

We are delighted to announce that there has been a huge response to our [San Francisco Sports Performance Data & Fan Engagement Summit (30-31st January)]. Over 230 executives from 150+ organisations have signed up in the first few weeks to speak, network and do business. Click below for the current delegate list: [http://bi ...

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Leading NBA Performance Coach Reveals How To Maximise Speed & Quickness

By Luke, Co-Founder, Game Changer Sports 21/01/2016

Taking lessons from other sports and understanding how to transfer and apply this learning is essential to the further development of rugby players and teams. In any sport, speed is a commodity and a critical point of difference. It is an area where no matter the player or their position a 2% gain can be the critical differen ...

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A week in the life of a Sale Sharks academy player, Part One

By Luke, Co-Founder, Game Changer Sports 15/03/2016

Charlie Pozniak is a 17 year old currently playing lock for Sale Sharks U18 in the Premiership Academy League. He is in Year 12 and studying four A-Levels at The Manchester Grammar School: Russian, History, Politics, and RS. Sunday Outmuscled, outplayed, outclassed. We’ve just lost to Leicester, and playing against a Tuila ...

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Adidas sign as Founding Partner of Pacific Pro Football

By Jack Wilson, Head of Technology & VR at Sports Innovation Network 05/04/2018

The alternative developmental football league, Pacific Pro Football has received a huge boost as Adidas sign on as their founding partner. Due to launch in the summer of 2019 with four teams based in Southern California the announcement is a [significant marker on the traditional path to pro football.] Should the league c ...

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Rugby On The Verge Of Technology Gold Rush

By Luke, Co-Founder, Game Changer Sports 14/09/2015

With close to 20 million people expected to watch the Rugby World Cup final later this year, rugby is beginning to attract a global appeal few may have thought possible back in 1987 at the first world cup in New Zealand. Add into the mix that Rugby 7s is now an Olympic sport with the subsequent mass investment and funding fro ...

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